BLANCHARD’S COFFEE CO.

A dump of almost everything I’ve done as an in-house designer for Richmond, VA based specialty coffee roaster.

Year Completed: 2021-2022

The Goal

To acquire and facilitate a design language that bleeds into every aspect of companies brand presence.

Applications

In my time as in-house designer, I have stepped into many roles that took me from behind the computer to on site. From cafe way finding and signage, to full bathroom wraps, vending machine wraps, cold coffee can designs, exterior experiential window designs, quarterly print booklets, custom bag and box packaging, and even cycling kits. To coffee education illustrations and translating that onto custom packaging. I was apart of manufacturing conversations, sourcing, installations and break downs. I’ve consistently managed changing cafe collateral by obtaining integrity in the brand identity system and continuing to build the most sustainable design principles as the company continued to grow. I’ve managed to throw in a few documented moments but surely not all the design and managerial odds and ends that I was apart of.